From Giant Girls, Mouth-Cleaning Games, and Future Racing!? 16 Days of Vket-Style Chaos & Fun!

HIKKY Inc. will host the 15th edition of Virtual Market (a.k.a. Vket), one of the world’s largest virtual events that attracts more than 1.35 million visitors from around the globe. Virtual Market 2025 Winter will be held over 16 days from December 6 (Sat) to December 21 (Sun), 2025.

We are pleased to announce the second round of details for the corporate exhibition booths at this event.

You can find the first announcement of exhibiting companies from here → http://prez.ly/UL0d

At Virtual Market 2025 Winter, two corporate exhibition venues will be featured, inspired by Shinjuku and Singapore. Each venue’s corporate booths will offer exciting experiences unique to Virtual Market.

Visitors can freely enjoy immersive, interactive content at each booth, allowing them to naturally discover the participating companies’ products, services, and brands.

What is Virtual Market (a.k.a. Vket)?

This is one of the world’s largest events held in an online virtual space. Participants join as avatars and can purchase both 3D items and real-world products such as clothing or food, enjoy attractions, games, and live music performances, and explore the venue with an immersive sense of moving through a real city. The event is open 24 hours a day throughout the entire period and can be accessed for free via VR devices or PC.

Since its launch in 2018, it has been held twice a year, in summer and winter, drawing more than 1.3 million visitors from around the world each time. The event has earned four Guinness World Records to date and continues to grow as a leading platform that expands new forms of culture and communication in virtual spaces.

In recent years, the XR-linked event VketReal has also been introduced, combining virtual and physical venues. It has become a spotlighted platform for companies, local governments, and creators to showcase new experiences that blend real and virtual environments.

*Certified by Guinness World Records for the largest number of booths at a virtual reality market event.

Corporate Exhibitor Booth Highlights

Earth Corporation

Promoting the New Mondahmin Mouthwash Across Both Virtual and Real Worlds!

Earth Corporation, celebrating its 100th anniversary this year, will make its first appearance at Vket! The company will showcase a booth themed around the fully renewed Mondahmin mouthwash, its first complete overhaul in 38 years, and will be inside Parareal Singapore.

Inside the booth, visitors can enjoy an action game where they defeat plaque and bacteria in the mouth using Mondahmin. Through gameplay, users can learn about the importance of oral care with mouthwash and discover the features of the Mondahmin product lineup.

Additionally, Earth Corporation will also exhibit at the real-world event Vket Real 2025 Winter, participating as a sponsor for V-Duel, a new-generation competitive experience where players battle across virtual and real venues. Mondahmin samples will be distributed to participants.

Kao Customer Marketing Co., Ltd.

Clean the Hands of a Giant Girl with Biore Foaming Hand Soap!? Promoting Hand-Washing Habits and Product Awareness Through a Metaverse-Only Experience

Kao Group Customer Marketing Inc., the specialty distributor of products manufactured by the Kao Group companies (President: Yoshio Nakao) — will be exhibiting for the fifth consecutive time! Their booth, featuring a giant girl that immediately grabs attention, will appear in the lively East Exit district of Parareal Shinjuku.

Inside the booth, visitors can play a game where they use an item inspired by Biore The Hand to scrub away and defeat dirt monsters that appear on the giant Kao-themed Vket-chan’s hands. When all the dirt monsters are defeated, a special surprise awaits from Kao Vket-chan, featuring that familiar moon logo everyone recognize…?!

We invite you to experience Kao’s delightfully playful content — the kind of fun you can only find at Virtual Market!

Universal Entertainment Corp.

The Oki Doki! Booth Returns — Now with an Upgraded Water Slide!

To commemorate the late-December launch of Smat-Slot Oki Doki! DUO Encore and P Oki Doki! Doki Doki Bullet Tour, Universal Entertainment will exhibit for the seventh consecutive time. The popular Oki Doki! WORLD returns to Parareal Singapore after strong fan demand.

The hit water-slide attraction from Vket 2024 Summer is back as the Super Doki! Water Slide, now with new gameplay options — choose Normal or Hard Mode, earn points, and exchange them for free 3D items themed around the avatar Kikyo, including swimwear and Santa outfits. (Also available on BOOTH.)

The fan-favorite dance stage also returns as Doki Doki! Dance With Me♪, letting up to four people dance together with Kikyo and popular Universal characters.

Plus! A first-ever character popularity poll will be held, where the winning UniVirtual Land character may appear in future events!

MouseComputer Co.,Ltd.

Introducing the Vket Recommended PC! High-Spec Performance for a Better Virtual Experience

Mouse Computer, known for reliable support and strong customization, will make its first appearance under its creator-focused PC brand DAIV. Together with HIKKY, the company has defined and thoroughly tested the optimal specifications for enjoying Vket experiences and creative activities — showcased as the Vket Recommended PC.

At the booth, visitors can switch between a Vket Recommended PC and a non-recommended spec PC to compare how their avatar appears in the mirror and feel the difference in graphics performance through play. Preferred models can also be purchased directly on site.

Unique to the metaverse setting, guests can even roll a DAIV PC with caster wheels through the world as they explore. Come and experience Mouse Computer’s performance-driven machines for yourself.

Shizuoka Prefecture

Learn About Shizuoka’s Civil Infrastructure Through a Fun Metaverse Game!

For its first appearance at Vket, Shizuoka Prefecture’s Department of Transportation Infrastructure Future City Planning Office will introduce a booth in Parareal Shinjuku that helps visitors easily understand the role of civil infrastructure such as roads, rivers, and ports that support daily life.

The booth features an interactive game inspired by “Byuo,” the large floodgate and observation deck at Numazu Port. Players operate the floodgate, watching for approaching ships and waves as they open and close the barrier, enjoying a hands-on experience that teaches how these disaster-prevention facilities protect communities.

Suntory Spirits Ltd.

Parareal Shinjuku:

A Suntory Nama (draft) Beer sampling car will appear in the virtual city! Lady Vket-san, the collaboration character by Suntory and HIKKY, will be handing out Suntory Nama (draft) samples.

Parareal Singapore:

A non-alcoholic beverage area featuring the iconic Merlion will debut. Enjoy a relaxing tropical-style chill space.

Vket MAAART! (General Exhibitor Venue):

Four varieties of Horoyoi will appear as items in the in-world shopping game Price Hunter. Load them into your cart and aim for the target price!

Vket Formula (General Exhibitor Venue):

The lounge overlooking the circuit will be transformed into Suntory style! The bar counter will be lined with Suntory Whisky Kakubin, enjoy a refreshing Kaku Highball as you watch the race from above.

DIANA Co Ltd

DIANA Debuts at Vket: Elevating Beauty from the Feet Up:

Exclusive DIANA × Vket 3D Shoes Launch

DIANA, the leading Japanese brand for women’s shoes and handbags, will join Virtual Market for the first time. Driven by its mission of “Elevating beauty from the feet up,” DIANA invites people to enjoy fashion with confidence in both the real and virtual worlds.

The brand is unveiling a booth in Parareal Shinjuku, inspired by a Shinjuku LUMINE EST storefront and brought to life in collaboration with local staff. Visitors can explore 3D models of DIANA’s signature designs and shop an exclusive DIANA × Vket 3D shoes featuring Vket’s iconic color palette, available only during the event.

ASAHI SOFT DRINKS CO., LTD.

A 3D Vending Machine Co-Created With Users:

Buy, Play, and Experience a New Era of Vending

Asahi Soft Drinks returns to Virtual Market for its second appearance, this time with a 3D vending machine co-created together with the Asahi community, which first emerged from their previous Vket participation. Designed from the user’s perspective, this completely new vending experience is packed with playful features that fit perfectly with virtual culture: win a prize and a giant drink pops out, or project your avatar directly onto the machine itself.

This next-generation vending machine will be exhibited and available for purchase at the Asahi Soft Drinks booth in Parareal Singapore.

In addition, another vending machine on display will allow visitors to actually purchase DEVIL’s GIFT, a coffee made from beans aged in whisky barrels, a specialty brand from Asahi Soft Drinks.

Asahi continues to explore virtual spaces as a new retail frontier, be sure to watch where this innovation leads next.

Sharp Corporation

Experience Lay-Down VR With SHARP’s Ultra-Lightweight VR Glasses:

Try the New Xrostella VR1 at Vket

SHARP will return to Virtual Market with a hands-on booth in Parareal Singapore, featuring the company’s latest ultra-lightweight VR glasses, Xrostella VR1.

Weighing only around 198g and designed for exceptional comfort, Xrostella VR1 allows users to stay immersed for long sessions without fatigue. Its comfort is so remarkable that even a lay-down VR experience becomes possible. Don’t miss the giant Xrostella VR1 monument inside the booth for a perfect photo moment.

SHARP will also exhibit at Vket Real 2025 Winter, where visitors can try on the actual device and enjoy laying-down VR in the real world as well.

Explore the future of VR comfort—both virtually and physically—with Xrostella VR1.

Yamaha Motor Co., Ltd.

Ride the Nyaiken and Join a Metaverse Race!

Yamaha Motor Powers Up Its 8th Vket Appearance

Yamaha Motor Co., Ltd. returns to Virtual Market for the eighth time—now with its first-ever sponsorship in a public world. At the Vket Formula .3879 Grand Finals! venue, visitors can hop onto Nyaiken, a futuristic cat-inspired mobility vehicle born from Yamaha’s iconic three-wheel motorcycle NIKEN, and race into the future.

A special mini booth inside the venue will also showcase a 3D model of Nyaiken. In addition, visitors who follow Yamaha Motor’s official X account (Yamaha Bike) and complete a short survey at the booth will receive a free Nyaiken Helmet 3D model as a gift.

diVRse Co., Ltd.

New Baby MuRuRu Joins the Friend Plushie Line!

Fan-Favorite Goods Return With Even More to Discover

diVRse will continue its exhibit in Parareal Shinjuku, bringing back the hugely popular VR character goods that received an enthusiastic response at Vket Real 2025 Summer.

The latest addition is Baby MuRuRu, a mini version of the beloved Mululu plush. The much-loved Fuyuu-chan Backpack also returns—place a booth character inside the backpack and attach it to your avatar to go exploring together in the world.

Even better, the Fuyuu-chan Backpack will now be available as a standalone 3D model. By adjusting its size, it can also be used with the Mame Friends series. Additional favorites including Lil Leo and Licorine will be on display. Don’t miss this adorable lineup, stop by the booth and find your new virtual companion!

TOKYO MARUI Co., Ltd.

Tokyo Marui Returns for Its 11th Consecutive Vket Appearance!

Tokyo Marui will exhibit for the 11th time at Virtual Market. At its mini booth in Parareal Shinjuku, visitors can check out 3D models of three airsoft guns and pose with them for photos.

Exhibiting & Partner Companies, Organizations, and IP

Earth Corporation／Kao Group Customer Marketing Co., Ltd.／Honda Motorcycle Japan Co., Ltd.／Suzuki Motor Corporation／Universal Entertainment Corporation／Mouse Computer Co., Ltd.／Shizuoka Prefecture Transport Infrastructure Future Urban Development Department／Yaizu City, Shizuoka Prefecture／Hamamatsu City, Shizuoka Prefecture／Suntory Holdings Limited／Asahi Soft Drinks Co., Ltd.／Sharp Corporation／Nakamura Teahouse Co., Ltd.Diana Co., Ltd.／Misuzu Corporation／Yamaha Motor Co., Ltd.／diVRse Inc.／Japan Racing Association (JRA)／Daimaru Matsuzakaya Department Stores Co., Ltd.／Nudge Co., Ltd.／Tokyo Marui Co., Ltd.／RKB Mainichi Broadcasting Corporation／Ota Group Co., Ltd. (Meta Bāchan)／Habu Co., Ltd.／HERO’S Steakhouse Akihabara／Shisha BAR Madoi／Maid Café Tōgenkyō／Akihabara Dining Raffiné／Yakiton Genki Group／Yakiniku Sakaba Akiba Bokujō／Concept Café Alice×Alice Group

Special Partner

VRChat

Virtual Market 2025 Winter – Event Overview

Event Name: Virtual Market 2025 Winter

Organizer: HIKKY Inc.

Dates: December 6 (Sat) – December 21 (Sun), 2025 (16 days in total)

Theme: ​ Gates ~Gates of Beginnings~

Corporate Exhibition VR Venues: Parareal Shinjuku / Parareal Singapore

How to Attend: Visitors can access the special Virtual Market worlds within VRChat using VR devices or a gaming PC.

Vket Official Website: https://vket.com/en

Official Social Media Links:

X : Virtual Market - Global (@enVket) on X

YouTube : VketChan

Instagram : Instagram (@vket_official)

The official Vket Discord server shares the latest news and event updates in real time. Exclusive campaigns and early announcements are also planned for the future. We invite you to join using the link below!

Discord : Join the Virtual Market - Global Discord Server!

You can also join the Discord server directly by scanning the QR code!

[About HIKKY Inc.]

HIKKY Inc. is an XR company that blends the creative culture emerging from virtual spaces with cutting-edge technology to deliver experiences and content that spark excitement for everyone.

Since 2018, the company has led the planning and operation of Vket, one of the world’s largest virtual events, along with Vket Real, an XR-powered real-world event. Through these initiatives, HIKKY continues to create new value that connects the virtual and the real world.

CEO: Yasushi Funakoshi

Headquarters: Mitomi Building 4F, 1-20-22 Ebisu, Shibuya, Tokyo 150-0013, Japan

Established: May 1, 2018