Visit Japan’s Ultimate Fusion of Technology and Entertainment: VketReal 2025 Summer!

Heading to Japan this summer? Don't miss "VketReal 2025 Summer," an immersive event blending virtual and real worlds, held in the heart of Tokyo!

VketReal 2025 Summer is a 2-day event held at Bellesalle Akihabara from July 26 (Sat) to July 27 (Sun), hosted by HIKKY Co., Ltd. with exhibitions from various companies and individual creators.

Take a look through the planned exhibitions, consider visiting Akihabara to witness the powers of mixing virtual and physical reality - only available at VketReal!

Corporate Exhibitions

At VketReal, top companies and organizations will showcase groundbreaking “Parareal” experiences: breaking the barriers between physical and virtual reality.

This summer's VketReal gathers numerous corporations and groups aiming to offer "Parareal" experiences that transcend the boundaries between real and virtual worlds.

A diverse range of exhibitors will participate: from leading enterprises in XR and metaverse domains to brands offering products and services deeply connected to virtual culture, as well as companies proposing innovative expressions and experiences.

VRChat

VRChat will be in the VketReal 2025 Summer venue at Akihabara, where visitors can meet and talk with VRChat staff in person, as well as having a booth at VketReal in Sapporo event held by community volunteers. Visitors can also enjoy photo sessions with official VRChat characters.

There are other VRChat collabs as well: VRChat x Vket original collab merch will be sold in both Akihabara and Sapporo venues.

Stay tuned for more exciting plans being developed using VRChat, including experiences merging virtual and physical reality. Stay tuned for the detailed information!

Intel Corporation

*Exhibition shown in image is under development

Enjoy VR with the naked eye! Experience the appeal and excitement of the latest CPUs and custom PCs through VR content, all without any special equipment!

Intel will present a booth featuring realistic 3DCG holographic visuals viewable without VR gear, utilizing spatial reproduction displays that seamlessly connect virtual and real worlds.

Intel’s booth consists of two sections themed around the "Intel® Core™ Ultra Processor" and "Custom PCs":

  • Intel® Core™ Ultra Corner: Interact directly with the special VR content development team "Team Intel," experiencing lifelike communication via spatial displays.
  • Custom PC Corner: Engage with highly knowledgeable "Intel PC Meisters" through 3D avatars at the "PC Meister Consultation Area," where you can receive advice on building your own PC or enjoy quizzes designed to challenge VR users already familiar with custom PCs.

Nakamura Seicha Co., Ltd.

Nakamura Seicha, a producer and seller of Shizuoka tea, presents the collaboratively produced tea "V-cha" at VketReal. Samples and products will be available at the event.

The "V-cha" packaging features an original illustration of VketChan 01 dressed in traditional tea-picking attire. The tea’s flavor was developed based on social media surveys conducted among VRChat and other virtual community users.

Visit the exhibition to discover the finalized flavor!

diVRse Inc.

diVRse will re-release popular plush toys featuring their distinctive mascot avatars, "Fox Akyo" and "Mururu," first introduced at VketReal Winter.

The "Mururu" plush toy, 75cm in length, includes a detachable tail for sitting or storage convenience and features various accessory attachment points, allowing users to recreate the avatar’s VR appearance in reality.

Moreover, a brand-new "Friend Plush" series will debut at VketReal 2025 Summer, offering innovative compatibility with existing plush series and other VR merchandise. Stay tuned for further updates!

Universal Entertainment Corporation

Universal Entertainment, familiar from previous VR events, returns to VketReal. The booth will feature "AREX Bright," the latest Pachislot machine launching nationwide on July 7. Visitors can enjoy this unique MR Pachislot experience exclusively at the event using Apple Vision Pro goggles, suitable for both fans and newcomers alike.

Additionally, attendees who follow the Universal Land X account ( https://x.com/univirtualland ) have the chance to win an original "AREX Bright" design six-sided puzzle through an on-venue giveaway.

Yaizu City, Shizuoka

Yaizu City, a six-time participant in Virtual Market, promotes its fishing-centric city charm at VketReal. At the booth, visitors can virtually experience Yaizu’s distinctive fishing ports and tourist attractions via 360-degree VR videos.

The booth will sell local specialties such as tuna cans from Yaizu.

Additionally, the first 100 visitors who participate in a campaign via Yaizu City’s official Instagram will receive a free 35g snack pack of "Fushi no Tane."

Food samples showcasing Yaizu’s iconic products will also be displayed!

Toyo Construction Co., Ltd.

Toyo Construction, returning for its third VketReal appearance, offers a VR attraction at Bellesalle Akihabara. Participants can safely experience high-altitude construction work virtually, crossing a narrow beam amid strong winds at a digitally recreated New York skyscraper construction site.

This attraction allows visitors to easily and safely experience high-risk construction scenarios that are difficult to replicate in real life, promoting awareness about workplace safety.

UUUM Co., Ltd.

UUUM presents various activities featuring video creators Nobaman and Yamien.

On the first day of VketReal, July 26(Sat) from 3:30 to 4:30 PM, Nobaman and Yamien will personally appear at Bellesalle Akihabara and distribute exclusive photo cards.

*The event session may end earlier depending on card stock. 

Additionally, visitors can enjoy a unique shopping experience guided by Nobaman and Yamien’s 3D avatars, providing an exciting and immersive interaction.

Parareal Creators

Added to the Corporate Exhibitors, the "Parareal Creator Area" will feature creators and communities active in the physical and virtual reality.

There’s plenty to see and explore: merch inspired by popular 3D avatars, showcases of unique community and personal projects, and more!

For this event, the area features two booth types: The Standard Booth: open on either event day, and the Premium Booth allowing exhibition across both event days. The Premium Booth offers extra space than compared to the Standard Booth, which previous exhibitors have utilized the space for bigger setups and even original experiences designed by their own. 

Stay tuned as we will open more info later on, including a detailed floor map!

Freebies for Visitors

Community Collab Cards

Following the 1st successful edition of Vket Community Collab Cards on the previous VketReal, a 2nd edition of cards will be available! Visitors will receive three randomly selected cards in the paid area (Bellesalle Akihabara B1F).

A dedicated "Card Exchange Area" will also be set up within the venue, facilitating easy and enjoyable card trading among visitors. This unique experience encourages interaction and connection, embodying the vibrant spirit of VketReal

Receive a Key Hoverboard 3D Model by answering the Visitor Survey

Following popular demand, the Key Hoverboard seen on VketReal’s Key visual has become a 3D model!

Visitors who participate in surveys related to Vket and VketReal will be eligible to receive this exclusive digital item. Further details will be announced later on!

HUB Collaborations

Popular British-style pub HUB, beloved by VRChat users, announces a special collaboration with VketReal.

The participating locations include HUB Akihabara, HUB Chomp Chomp Akihabara in Tokyo, and HUB COCONO SUSUKINO in Sapporo, Hokkaido.

The "Vket × HUB Collaboration Café" will offer original drinks inspired by Vket characters such as VketChan 01, VketChan 02, and Vket-Nyan, alongside special coasters featuring these characters. Additional exciting collaborations, including special appearances by other VR community favorites (such as Muy!) are anticipated.

Moreover, a "Community Collab Café"  will showcase original drinks and exclusive merchandise, such as coasters, inspired by six prominent VRChat communities.

This provides an exceptional opportunity for visitors to meet and socialize in real life with friends and acquaintances they've made in virtual spaces.

While HUB Chomp Chomp Akihabara will serve as the main venue for the Community Collaboration Café, select community-themed drinks and coasters will also be available at HUB COCONO SUSUKINO in Sapporo.

Specific details about participating communities and drink offerings will be announced soon.

*Note: Novelty items such as coasters will be available while supplies last.

Event Details

Event Name

VketReal 2025 Summer

Dates

July 26 (Sat) – July 27 (Sun), 2025, 10:00 AM – 7:00 PM JST

Venue

Bellesalle Akihabara, 3-12-8 Sotokanda, Chiyoda-ku, Tokyo, Sumitomo Fudosan Akihabara Building 1F・B1F

Website

VketReal 2025 Summer

X

@VketReal

What is VketReal?

VketReal is a real-world conventional event primarily aimed at fostering XR-related creative activities and energizing the virtual community.

Unlike typical conventions, VketReal features unique experiences blending virtual and physical reality ​ designed to surprise all visitors, along with social gatherings and other original activities. With cutting-edge “Vket Attractions,” VR users can venture out into the real world in their “virtual identity,” enjoying the event or exploring the city from home.

Visitors do not need any special knowledge of VR or learn complex controls—they can interact with people from the VR Community in their avatar form, play mini-games, and even experience avatar-based customer service to purchase real-world products on the spot. By encouraging participation from platform providers, companies, organizations, and local businesses, VketReal aims to pioneer new, untapped markets in the metaverse through collective collaboration.

About HIKKY

HIKKY Co., Ltd. is the innovative company behind the Virtual Market (Vket) events, bridging virtual and real-world experiences on a global scale.

  • CEO: Yasushi Funakoshi
  • Established: May 1, 2018
  • Location: 4F Mitomi Building, 1-20-22 Ebisu, Shibuya-ku, Tokyo 150-0013
  • Corporate Site: HIKKY
  • Contact: Inquiries

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About Virtual Market Newsroom

What is Virtual Market?

Virtual Market, often referred to in short as Vket, is an online convention and marketplace on the VRchat platform that hosts C2C and B2C retail of digital and physical goods.

Organized by HIKKY, a VR events company based in Tokyo, Vket has been a rapidly growing franchise of VR events since its launch in 2018.

In 2020, Vket4 won the XR Creative Award and VR Awards’ VR Marketing of the Year.

Vket has been awarded by The Guinness World Records™ for 4 times, seen as one of world's largest metaverse events* in and outside Japan.

*The Guinness World Record™ was achieved for having "most booths at a virtual reality market event".

Interested in VR? Contact Us!

If your company seeks to advertise/exhibit at Vket, contact us via the form below at any time:

https://hikky.co.jp/en/contact/company/service

If you seek to create media / footages using our content, please submit details using the following inquiry form:

https://hikky.co.jp/en/contact/company/media

Contact

4F Mitomi Building, 1-20-22 Ebisu, Shibuya-ku, Tokyo 150-0013, Japan

pr@vrhikky.com

hikky.co.jp